Have you ever wondered what the biggest names in bakery products, such as McVitie, Parle, Oreo, etc., are doing to stand solid in the competitive market over decades? With staggering sales year after year and a brand reputation built on quality, taste, and innovation, these brands have mastered the art of winning over their consumers.
When the whole world was under a financial crunch during COVID-19, Parle, the biggest biscuit brand in India, gained a market share of 5% and sold the largest number of biscuit packets! The secret? They utilized advanced bakery equipment and machines to scale up production for growing demand while maintaining their signature quality!
Whether you are a budding bakery owner or an established one, this blog, written by our experts at New Era Machines—the industry leader in bakery solutions—shares potent tips for choosing the best bakery equipment, drawing on over six decades of experience.
Things To Consider When Choosing Bakery Equipment and Machines
The Indian bakery market is fast developing at a CAGR of 8.5% and will reach a value of $12.39 billion by 2026, so the best time to start is now and the best way to grow is by incorporating quality-led technology that makes your bakery processes smarter, and faster, and better. Here’s how you can achieve that by selecting the best equipment for your needs.
1. Choose Equipment that Meets Your Business Needs
Decide if you need commercial models that are made for long-hour use have a large capacity and have automated features and settings for multi-mode baking needs. Give preference to durable industrial models that can sustain long hours of operations, if your business needs to produce large quantities of end-products with high-end features that involve automated mixing, cutting, and baking.
Select baking machines for your bakery considering their capacity to handle the demand and solve your pain points through advanced temperature controls, low maintenance, modern design & versatility in features, similar to our industrial tunnel ovens.
2. Understand Space Availability and Capacity
Buying equipment that doesn’t cater to your product and is exceptionally huge for your space, can be a huge disaster. It’s necessary to understand the size of the equipment compared to the space where your business is set up. Also, having the maths right in terms of the number of products needed in a day or month can help you select the best baking machines and equipment. However, if you see a rising trend in product purchases, it is a good option to buy baking machines that are both scalable and can turn out to be affordable in the larger scheme of things.
3. Select Equipment Based on Products Type
While this is a no-brainer, you might need to look at baking equipment/setting up baking production lines from the lens of scaling your brand. If you are just starting with a single line of products like biscuits you can increase production speed through advanced hard biscuits and crackers production lines like those offered by New Era Machines.
If you’re looking to upgrade your existing multi-product bakery setup and eliminate labor-intensive manual processes, or if you aim to expand your product line with items like soft biscuits, cookies, breads, or cakes, investing in advanced baking machines and equipment tailored to your future goals is the best way forward.
4. Explore The Add-On/Special Features
The bakery sector is in for some rapid growth with more customers inclined to satiate their taste buds through biscuits, bread, and cakes. This is evident from the fast pace at which the global bakery products market size is projected to grow, from USD 480.23 billion in 2024 to USD 731.69 billion by 2032.
To live up to these expectations, bakery companies and owners must look at baking equipment from the POV of what additional value it can deliver in terms of maintaining quality, and speed while reducing manual intervention.
Hence organizations must look at additional features that can aid their business and increase ROI. Choose baking machines and equipment that use advanced technology like automated functions, programmable settings, and a choice of varied baking cycles.
And when there are some amazing features like recipe management through a touch panel, automatic dough feed control, automatic detection, and auto-rejection like those offered by New Era Machines’ soft biscuit machines, you know you are in for some great efficiency!
5. Budget Vs Value
Cost and quality don’t have to be at two ends when selecting the right baking machines. Intelligent decision-making is essential to see the long-term benefits even if it might seem costlier. Invest in baking equipment that gives you maximized results in the long term. Don’t fall for equipment that might entice you with the lower cost while giving you repeated maintenance issues over long-term use.
Collaborate with established baking equipment and production line service providers who help you establish automated bakery production lines, and provide advanced industrial baking ovens, that are not only high in quality but simplify operations for years on end. Investing in the right bakery equipment and production lines from New Era Machines can be a game-changer for bakery owners looking to deliver quality at the right price.
6. Give Special Attention to Design & Build Quality
Milton Hershey’s quote “Give them quality. That’s the best kind of advertising” applies to the bakery machine and the bakery product you deliver to your client, and both are interrelated. What’s the point in investing in baking equipment that adds to your manual work or breaks down at critical times?
Invest in baking machines that have high-speed mixers, and direct drive mechanisms devoid of chains and belts (meaning lower downtime!) like the ones we provide in our hard biscuits and crackers production line.
Conclusion
At New Era Machines’ we help bakery businesses change trajectories through advanced hard biscuits and crackers production lines, soft biscuits production lines, cookies production lines, and best-in-class industrial tunnel ovens.
Ready to automate your bakery business and deliver value at scale?
Contact us today to kickstart your journey toward making your baking business profitable and establishing a bakery brand that stands for quality, taste, and uniqueness.
